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SMS Marketing Examples

How SMS Increases App Downloads for Starbucks

Another great example of a brand using text messaging to increase app downloads.As you can see in the advertisement below, Starbucks is instructing customers to text APP to 697289 on their mobile phones to download the Starbucks Mobile Payment App.

Starbucks - Increasing App Downloads with Text Messaging

What other brands are using text messaging to increase app downloads? Glad you asked, as I’ve put together the following examples of brands using text messaging to increase their app downloads. Click each brand to see an example of that brand using text messaging to increase app downloads. Enjoy!

Why are all these brands encouraging consumers to text to download their app? It’s because of the high click-through rates hyperlinks get when in a text message. See how Pirq is getting a 92% click-through rate for their app download link in their text messages.


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