Latest Release: June 2025
Highlights
1) Add and Update subscribers in one import
We’ve added a new import option to Add and Update Subscribers. It adds new subscribers if they don’t already exist and updates them if they do. No more uploading the same file twice just to ensure everyone is added and updated!
This simplifies subscriber management, reduces room for error, and saves time—especially if you sync data from your CRMs or are frequently refreshing subscriber lists.
2) Reduce rewrites with Shrink to Fit
Shrink to Fit uses AI to instantly reduce a message to fit within the character limits of the message type you’re sending. With a single click, your message is intelligently shortened with minimal edits—preserving your tone, message, and call to action.
- Works with SMS and MMS
- Shrinks to a single-part message
- Minimizes wording changes to maintain message intent
- Saves time so you can focus on higher-impact work
No more tedious rewrites—just smarter, faster message creation. Save yourself time by trying Shrink to Fit!
3) New integration: Engaging Networks + Tatango
We’re excited to announce our new integration with Engaging Networks! Capture SMS opt-ins in real time from any Engaging Networks form (donations, surveys, petitions, and more), welcome new subscribers or thank donors instantly, and sync donation information for expanded segmentation options—all with a simple copy-and-paste setup. No developer needed!
