Well, the results are in and there is a wave of new marketing dollars coming in 2013. 45% of business leaders expect to increase their marketing budgets in 2013, with 42.8% saying they will increase their mobile marketing budget for 2013 according to survey results from StrongMail.
Business owners say the reason for the huge jump in projected mobile marketing budgets is the value that marketing efforts like mobile bring with regard to loyalty and retention.
Is your business exploring mobile marketing for the first time in 2013? Need help building an SMS campaign that increases loyalty and retention? Give Tatango a call today (206) 274-6599, or shoot us a message and ask how one of our skilled Tatango account managers can help achieve your goals for 2013.