[NEW FEATURE] Allow Customers to Join Your MailChimp Lists By SMS!
Are you using MailChimp for your email marketing? If so, we have some good news for you today, as now Tatango allows your customers to join your MailChimp email newsletter by simply sending a text message.
Why is this so awesome? Did you know that 5% of all the email addresses that Chuck E. Cheese collects from their customers for their email newsletter comes from text messaging? Better yet, did you know that emails collected by Chuck E. Cheese through a text message opt-in had an open rate 10-to-20 percent higher than other methods? Even the click-through rates within their email newsletters were 8-to-10 percent higher from customers that opted-in from a text message. Pretty amazing right?
How does it work? It’s actually pretty simple. Your customers will text an SMS keyword to the short code 33733 and in response we’ll ask the customer for their email address. When they respond with their email address, we’ll send that new email address to the designated email list within MailChimp. Pretty simple huh? Below is an example of what this interaction would look like from your customer’s perspective.
For more information, click here.
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