Nonprofit SMS Marketing

Don’t Fundraise on Veteran’s Day—Do This Instead

Don’t Fundraise on Veteran’s Day—Do This Instead

Veteran’s Day is an opportunity to honor those who have served and sacrificed for their country. Sometimes fundraising may seem like the only way to make an impact and show gratitude, and Tatango has helped nonprofits fundraise for many Veteran’s Days. But there’s so much more we can do to support and honor veterans.

The internet has made the world a little smaller, allowed us to better connect with one another, and created new opportunities, beyond fundraising, for observing this special day.

Keep reading to learn about three ways you can support veterans on Veteran’s Day that don’t include soliciting donations.

Non-Fundraising Ideas for Veteran’s Day

While fundraising is commonplace on Veteran’s Day, here are three other ways your organization can mark this annual holiday

  1. Honor Your Veterans

    Commemorate the day by honoring veterans on your staff. Publicly thank them for their service and continued commitment to making an impact in the world through all their hard work at your organization.

    Of course, be sure you get their permission first. Some veterans may not like, nor want, the spotlight, and because Veteran’s Day is about and for them, be thoughtful about how you honor them publicly.

  2. Partner with a Veteran-Owned Company

    Spotlight and support other veteran-owned companies that are aligned with yours. For example, work with veteran-owned companies as vendors for your next event. Websites like VeteranOwnedBusiness.com features an extensive database of such businesses, searchable by state.

  3. Make Your Organization More Veteran-Friendly

It’s not always easy for veterans to transition from active duty to civilian life, but there are many ways to aid them in that transition.  Resources such as SAVI Vets offer a lot of practical, actionable advice about recognizing veterans’ service.

Additionally, if you have veterans on staff, ask them what your organization can do to become more veteran-friendly and support their needs. Their experience and perspective will provide valuable insight you can use to guide meaningful efforts in your organization.

There’s nothing wrong with fundraising on Veteran’s Day, but if you’re looking for ways to show your support on and beyond Veteran’s Day, these three ideas are a starting point.

Add Tatango to Your Marketing Workflow

Focus your Veteran’s Day efforts with these three easy, non-fundraising ideas, and contact the text message marketing experts at Tatango to learn more about other ways Tatango can help elevate your organization’s SMS marketing and fundraising campaign.


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