Political SMS marketing is growing in popularity with every election cycle. SMS messaging provides an instant way to connect with constituents and keep your supporters engaged and up to date. In fact, a recent survey about the 2020 elections showed that 67% of voters said text messages were an important source of information about elections.
The ways in which political candidates and organizations connect with voters has shifted over the years. Technology and digital marketing have made it easier for them to share their visions, gain traction, and communicate directly with their supporters more effectively.
Are you looking for smart, efficient ways to connect with your supporters to fundraise your campaign? In this blog post, you’ll learn why text messaging is the way to go. We share some of our pro tips for creating engaging messages to increase your supporters’ donations.