Bernie Sanders’ Text Message Promotes App Downloads
Are you feeling the Bern? If so, you most likely received a text message from Bernie Sanders late last week, promoting his new text messaging app – Bernie Messenger. The app is a first of it’s kind for a presidential candidate, and allows Bernie Sanders supporters that ability to send official text messages from …
Bernie Sanders Launches New Text Messaging App
Bernie Sanders just launched his very own text messaging app, named Bernie Messenger. This is a first for any of the 2016 presidential candidates, and a sign of how important text messaging has become to political candidates in a world where every voter has a mobile phone.
Spokeo v. Robins – Ruling Changes Future of TCPA Lawsuits
Are you concerned about the possibility of being sued for sending consumers text messages that violate the Telephone Consumer Protection Act (TCPA)? If so, or you’re just interested in understanding the ever changing laws that affect text message marketing, you’re going to want to understand Monday’s U.S. Supreme Court’s decision in the case of …
Image Attachments Now Available for Text Message Marketing
With text message marketing having a 99% open rate, and an average click-through rate of 36%, it’s kind of hard to imagine anything that could could make text message marketing better, right? Well what if we told you, you can now attach an image to any of the text messages you send from Tatango? How cool …
Hipcricket Saga Continues as Upland Software Acquires Assets
Founded in 2004, Hipcricket was once the leading text messaging provider in the United States. Hipcricket serviced major enterprise clients such as Macy’s, MillerCoors, Nestle, KFC, and Clear Channel, managing more than 200 SMS short codes, with annual revenues of $26.7 million. Then in 2015, Hipcricket filed for bankruptcy, after declaring that the company had …
Mobile Commons Acquired for $10.2 Million
When Upland Software acquired Mobile Commons back in December of 2014, the acquisition price wasn’t disclosed. Luckily for our readers, and the mobile marketing industry, publicly traded companies like Upland Software have to produce SEC filings, which can give interested parties information regarding transactions like the acquisition of Mobile Commons.
Abercrombie & Fitch Gets New Short Code
Abercrombie & Fitch has a new SMS short code! On Friday they announced to all their mobile subscribers that they’re moving SMS short codes, going from 231892 to 21892. Abercrombie & Fitch (A&F) is an American retailer that focuses on upscale casual wear for young consumers, and is headquartered in New Albany, Ohio. The retailer …
Redbox SMS Suggests Reserving Movies From Your Smartphone
Redbox did what Blockbuster could not, and turned the movie rental business on its head thanks to technology. There are currently over 42,000 rental kiosks spread across the United States, and you can even rent video games.
Wet Seal Explains Short Code Migration With Joke
Women’s clothing chain Wet Seal has had to change its SMS short code before, and the company is back with yet another update. An SMS short code is the five digit number that text messages come from, and with any major change such as this, it’s very likely some customers will be left behind.
Sherwin-Williams Spanish Text Message is Important Reminder
Sherwin-Williams is world-renowned for its paint supplies, and helps everyone from the family looking to paint a nursery to the new hi-rise needing a fresh coat.
In one SMS message from the short code 72468, Sherwin Williams wrote completely in Spanish.