I’ll be completely honest, sometimes coming up with new and unique ways to display an SMS short code and keyword can be tough, especially because it’s just a lot of letters and numbers. I was in the grocery store the other day, and saw the following SMS marketing call to action from Pepsi Max, telling customers to text PEPSIMAX to 710710 to enter their contest.
Below is an enlarged version of the call to action, and I think it looks pretty cool. Just wanted to share this, hopefully it may spark some creativity when advertising your next SMS marketing campaign.
FYI – I wouldn’t have used the quotation marks around PEPSIMAX, as that sometimes causes consumer confusion, and would have opened up a little more space to expand the character size of the letters in the keyword.
What do you think? You like the design of this call to action? Let me know in the comments section below.