The Case for Text Fundraising
All digital marketing channels other than text are declining. Nonprofits are discovering it’s time to start a texting program and drive fundraising. Here’s why:
99% Message
Open Rate
75 Seconds To
Reach Supporters
10x Higher
Results Than email
5x Return on
Investment
Step 1
Compose Your Text Message
Easily build SMS or MMS marketing messages, and use our advanced functionality to target and customize your messages.
Step 2
Send Your Text Message
Share your message instantly with millions of supporters & donors at the click of a button.
Step 3
Track Your Results
See how many people got your message, clicked the link, and donated to your cause.
$650M Raised via Text Message Fundraising
Tatango has helped organizations leverage the reach of mobile and successfully fundraise over $650M via effective text messaging since 2007.
500% Return on Investment
Tatango clients report an average return of 500% on their SMS marketing investment.
20% of total donations
Tatango clients report that up to 20% of all their donations now are coming directly from SMS marketing.
Additional SMS Fundraising Features that Drive Revenue
Checkout other benefits from Tatango’s text marketing software:
Text Fundraising FAQs
How does Tatango’s text fundraising process work?
Sending fundraising and engagement text messages with Tatango is just a three-step process. Craft your text using our intuitive message builder, send it to targeted segments of supporters who’ve already given their consent, and track recipients’ engagement with your messages.
How do supporters donate when they receive a fundraising text?
Your nonprofit sends direct links to your mobile-optimized donation page via text, so all recipients simply need to click the link and complete your donation form. They can give in minutes, all from the palm of their hands.
Is Tatango text fundraising TPCA-compliant?
Yes, the Tatango team and platform make it easy for your nonprofit to stay compliant with the TPCA and other text marketing regulations. While maintaining compliance for your nonprofit is ultimately up to you, we provide plenty of support.
How many fundraising text messages can we send with Tatango?
With Tatango’s SMS platform, you can send millions of text messages at once. Our fast, flexible bulk messaging tools make it easy to reach your entire donor base or select segments.