SMS Marketing Blog
The Tatango SMS Marketing Blog provides tips, tricks, and advice for businesses using text message marketing.
TMZ News SMS Alerts Gets an Upgrade
Here at Tatango we love when brands take our SMS marketing advice. Recently the Hollywood gossip news site TMZ did just that, making major improvements to their TMZ SMS alerts. What was our advice for TMZ to improve their SMS alerts? Our advice was that instead of linking to their mobile homepage http://m.tmz.com in each SMS …
Tanger Outlets Launches Retail SMS Loyalty Program
Are you a retailer looking for retail SMS loyalty program examples? If so, you’re in luck today as you’ll be excited to hear that Tanger Outlets (sometimes referred as the Tanger Mall), an outlet mall company, with 35 centers in 24 states has launched a retail SMS loyalty program for their customers.
Are Text Message Marketing Budgets Increasing?
Have you ever wondered how other marketers are changing their text message marketing budgets year over year? If so, we’ve got the results from a survey of marketers around the world, which show how text message marketing budgets are changing.
Restaurant SMS Marketing Guide – Free Download
Are you a restaurant interested in SMS marketing? Did you know that the average SMS marketing list size for a restaurant location is 791 customers? If you didn’t know this fact, it’s no problem, as this fact and many others about how to run a successful SMS marketing campaign for your restaurant is included in Tatango’s …
What to Do with SMS Autoresponders – Julep Example
Julep, a leading cosmetic brand, recently launched an out of home advertising campaign for their new nail polish applicator called the Julep Plié Wand. To boost engagement with the ad, Julep used an SMS autoresponder allowing people that viewed the ad to text “BETTER” to the SMS short code 33733 to receive a free gift …
Retail Text Message Marketing Guide – Free Download
Are you a retailer interested in text message marketing? Did you know that the average text message marketing list size for a retail location should be somewhere between 2 – 10% of your email database size? Did you know that on average, retail text messaging campaigns have a 2.9% subscriber churn rate, or that text messages sent by retailers during the …
SMS Advertising Blueprint – FREE Download
Want some pointers on how to advertise your SMS campaign to customers? How about we do you one better and give you an exact blueprint on how to advertise your SMS campaign to customers! Yep, that’s what we’re doing today, by giving you Tatango’s blueprint for SMS advertising completely free.
Learn Cabela’s Secret to Growing Their SMS Marketing Database
We love being able to share secrets on this blog about how brands are growing their SMS marketing databases, and more importantly how you can use this information to grow your own SMS marketing databases. Want to know how Cabela’s is growing their SMS marketing database at a staggering pace of nearly 6% …
Menchie’s SMS Coupon Generates 30% Redemption Rate
How can text message marketing help your business grow sales? To find out, lets look at a real world example from Menchie’s, a popular frozen yogurt franchise. To capitalize on Menchie’s CEO’s appearance on the television show Undercover Boss, the frozen yogurt franchise wanted to offer fans their their first 5 oz. of frozen yogurt for free during …
Johnny Carino’s Restaurant Launches Mobile SMS Loyalty Program
You looking for great Italian food combined with a restaurant mobile SMS loyalty program? If so, let me introduce you to Johnny Carino’s, a 15 year old, 90 location Italian family restaurant. Johnny Carino’s recently launched their very own restaurant SMS loyalty program, advertising to customers to text CARINOS to 878787 to opt-in.