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Tatango Now Offering Unlimited Text Messaging

3rd February 2012 - Posted by Derek Johnson in category Tatango News

Text message marketing just got a whole lot easier… and less expensive. Tatango is now offering unlimited text messaging to all of our customers. With our new pricing, we’re allowing you to focus more time on your business, rather than how many how many text messages you’ve sent, how many you have left, etc.

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Unlimited SMS Autoresponders Now Only $49

2nd February 2012 - Posted by Derek Johnson in category Tatango News

Great news for anyone wantig to launch a text-to-vote, text-to-win or text-for-info campaign, you’re now able to create as many SMS autoresponders as you like, for only $49/month.

SMS Marketing Statistics

SMS Marketing Trumps Mobile Marketing Options

29th January 2012 - Posted by Derek Johnson in category SMS Marketing News

I feel like a proud father reading that SMS marketing is the number one most used tactic when it comes to marketers implementing a mobile marketing strategy. SMS marketing came in at 59.3%, with QR codes right behind at 53.3%.

Text Message Marketing Advertisement

Text Message Marketing Call-to-Actions

28th January 2012 - Posted by Derek Johnson in category SMS Marketing News

Have you ever wanted one place to see hundreds of text message marketing call-to-actions? Well today is your lucky day, check out Art of the CTA, a new website that is a collection of mobile call-to-actions, with commentary. Some pretty cool stuff, definitely worth a look.

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Clingo Text-to-Win Contest Winners Announced

27th January 2012 - Posted by Derek Johnson in category Tatango News

Last week we held a text-to-win contest to win one of ten Clingo Universal Car Phone Mounts. To enter, all you had to do was text TATANGO to 68398 on your mobile phone. Congratulations to the people below that won.

Advertising SMS Campaigns

5 Must Haves for Advertising Your SMS Campaign

27th January 2012 - Posted by Derek Johnson in category Text Message Marketing Advice

When advertising an SMS campaign, there are a few specifics that must be included within the advertisement. Both the mobile phone carriers and the Mobile Marketing Association’s U.S. Consumer Best Practices mandate these requirements.

Unlimited Text Message Marketing

Tatango First to Offer Unlimited SMS Keywords

25th January 2012 - Posted by Derek Johnson in category Tatango News

For years now, SMS marketing providers have charged fees for additional keywords. Don’t know what an SMS marketing keywords is, watch this video. Yesterday I had a customer call and me ask why we charged these additional fees. To be completely honest, I didn’t have a good answer… everyone else is doing it?

Mobile Coupon Infographic

Mobile Coupon Usage Continues to Grow

25th January 2012 - Posted by Derek Johnson in category SMS Marketing News

Recently our good friends at Microsoft Tag released an infographic highlighting the continued growth in mobile coupon usage. I’ve embedded the infographic below, but one of the statistics that caught my eye as it pertains to SMS coupons, I wanted to point out.

Jamie's National Cell Phone Database

Jamie’s National Cell Phone Database

24th January 2012 - Posted by Derek Johnson in category SMS Marketing News

Last month we exposed a man trying to sell 80+ million mobile phone numbers for $10K. Since then, we’ve been getting emails left and right about others doing the same thing. Out of all the emails we’ve received, Jamie’s National Cell Phone Database Website takes the cake for the most ridiculous. You can watch the videos below to see why…

SMS Marketing Video Lessons - Tatango University

Measuring The Success of SMS Advertising – Tatango University

23rd January 2012 - Posted by Derek Johnson in category SMS Marketing Video Lessons

When running an SMS advertising campaign, there are four metrics that you want to keep your eye on to measure the success of your SMS advertising. This week, Derek discusses four different metrics used to measure the success of any SMS marketing campaign and how to calculate them.