SMS Marketing Statistics

72% of Adults Have Received Text Message Spam

Mobile Spam in the U.S.

Cloudmark came out with an interesting study focusing on mobile spam in the U.S. that shows just how many adults have been plagued by SMS spam.

According to their infograph, 72% of adults in the U.S. who use text messaging have received an unsolicited text message. 62% of those messages were received within the last 12 months.

Some other key findings:

  • 3/4 of adults use their mobile phone to send and receive text messages
  • 14% of adults who receive text message spam have clicked the link within the message
  • 9% have called a number within a spam text message
  • Younger adults are more susceptible to Spam

You can view Cloudmarks infograph on mobile spam in the U.S. by clicking here.

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