When you’re running an SMS campaign, you want to make the campaign as attractive to potential subscribers as possible. What better way to do that than to offer incentives as soon as customers opt-in to your SMS campaign?Kohl’s does just that, and lets customers know they will receive a deal as soon as they send a text message with the SMS keyword SAVE01 to Kohl’s vanity short code 56457.
I’m apparently extra special because when I sent texted SAVE01 to the short code 56457, I received more than 10 percent off (I received 15%) any online purchase at Kohl’s.com.
Offering incentives for customers to join your SMS campaign is a great way to make customers feel special, which most definitely will increase the amount of customers who join your SMS campaign.
Are you interested in learning other helpful SMS campaign tips? Check out this blog post on the 10 key things to running a succesfful SMS loyalty program, or drop us a line and let us help you set up a successful SMS marketing campaign.
