SMS Marketing Statistics

75.9% of Mobile Phone Owners Text

Text marketing is continuing to grow with the amount of new people texting.  A report from comScore MobiLens survey shows continued growth in text messaging among U.S. mobile subscribers. Within a three month time frame ending November 2012, an average of 75.9 percent of people engaged in text messaging on their mobile device.  This is up 0.3 percent.  Other than actually talking on their phones, mobile users did nothing more regular with their mobile device than using them for texting purposes.
text messaging growing

Text marketing is part of the non traditional marketing platforms and is among the fastest growing due to its high delivery rate, high open rate and personal touch.  Give Tatango a call today and learn how to set up your text marketing campaign.


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