59%
Donation Form Conversion Rate
46%
Increase in Mobile Donations
SMS was our highest conversion channel!
CASE STUDY - Texting Insights
Drive Impact
with Texting
Boys Town’s Journey of Results
What You’ll Discover in This Case Study:
- How Boys Town grew monthly giving revenue by 25% with texting and improved other key metrics!
- How a seamless integration with Fundraise Up and Tatango improved donor experience and campaign performance.
- The winning message mix that combined appeals, gratitude, and stewardship — not just asks.
- How a single text helped close a $5,000 fundraising gap in under 15 minutes.
- Real-world advice for getting started with SMS fundraising.