Platform / Subscriber Segmenting

Subscriber Segmenting

Optimize your messaging by sending specific messages to subscriber segments that you create.


Tatango Feature - Subscriber Segmenting

What's Included

The following is included with Tatango's subscriber segmenting feature.


Demographic Segmenting

Use Tatango's subscriber segmenting feature to send messages to subscribers that match or don't match certain demographic traits. These demographic traits can include a subscriber's age, gender, race, income, marital status, job title, etc.

Contact Tatango to discuss Demographic Segmenting

Tatango Platform - Subscriber Segmenting - Demographic
Tatango Platform - Subscriber Segmenting - Geo-Location

Geo-Location Segmenting

Use Tatango's subscriber segmenting feature to send messages to subscribers that match or don't match certain geo-location traits. These geo-location traits can include a subscriber's zip code, city, state, timezone, etc.

Contact Tatango to discuss Geo-Location Segmenting

Subscriber Action Segmenting

Use Tatango's subscriber segmenting feature to send messages to subscribers that have or have not taken certain actions. These actions can include if a subscriber has submitted certain information about themselves, how they opted-in, or if they've engaged with a specific message.

Contact us to discuss Subscriber Action Segmenting

Tatango Platform - Subscriber Segmenting - Subscriber Action
Tatango Platform - Subscriber Segmenting - Custom

Custom Segmenting

Tatango allows you to create and store any type of information about your subscribers that your business finds valuable. Use Tatango's subscriber segmenting feature to send messages to subscribers that match or don't match this information that you've created.

Contact Tatango to discuss Custom Segmenting

Available Features

The following mobile messaging features are available on the Tatango platform.


Messaging Workflows

Create virtually any type of messaging workflow with the click of a mouse.

Subscriber Segmenting

Hyper-target your messaging by sending to subscriber segments.

Subscriber Analytics

Easily track subscriber trends and visually display the data.

Subscriber Profiles

Subscriber profiles offer information about each of your subscribers.

Merge Tags

Dynamically insert a subscriber's information into any message.

Tatango Integrations

Connect your Tatango account with hundreds of powerful web services.

Developer API

Allows you to integrate Tatango into any existing software or application.

Messaging Automation

Send automated messages based on a wide array of subscriber events.

Messaging Analytics

See how many messages successfully sent, the click-through rate, etc.

Messaging API

Allows you to integrate SMS, MMS & RCS into any software or application.

Administrative Controls

Grant permission to Managers & Limited Managers based on access.