Pizza Hut’s Text Messaging Campaign Leverages Facebook To Grow SMS Subscribers

Does your brand have a lot of fans on Facebook? If so, we definitely recommend leveraging your fans on Facebook to grow your SMS subscribers, much like Pizza Hut has done on their own Facebook fan page.

As you can see below, Pizza Hut posted an image to their timeline, telling their more than 10 million fans to text HUT to 69488 to get free cheese sticks on their next online order when they sign up for Pizza Hut text message deals. You can see the image they posted to their timeline below.

Pizza Hut Text Messaging Campaign

When Facebook fans text HUT to 69488, they’re asked for their zip code, then sent a link to their mobile online order form. You can see this below.

Pizza Hut Text Message

Want to see how other brands are using text message marketing to engage with their fans on Facebook, check out these examples from Jurassic Park and RedBox. Want to learn more about how you can leverage your Facebook fans to increase your own SMS subscribers? Contact the text message marketing experts at Tatango.

 

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