(Bill Haslam promotes his mobile keyword on the front of his bus)
Before you start putting up your mobile keyword all over town, make sure you’ve read our blog post about selecting a mobile keyword for your sms campaign.
Once you have a great mobile keyword, the question is where do you advertise it so that your customers will see it? Well the answer is simple, everywhere! No joke, the more places that you put your mobile keyword, the more customers will join your sms campaign. It’s that simple. To start your imagination, we have come up with a list of places to start advertising your sms campaign.
The possibilities are endless! Whichever of the above you can manage to do, make sure to give your audience a reason to respond to your advertisements. Do not just tell people to text some keyword to some number. Tell them why they should and give them a reason to do so – i.e. “Text ‘FREEFOOD’ to 68398 for a coupon now!” Something like that would entice you to text, wouldn’t it?