SMS Marketing Blog
Texting Over Email for College Students
18th June 2010 - Posted by Chelsea Dier in category SMS Marketing News
To support our infographics about why e-mail sucks, here’s an article from the University Business Magazine about how text messaging supplants e-mail for college students (click on excerpt to see whole article).
College students are more of a target for text messaging than e-mail, considering almost every student has a cell phone. To communicate with Generation Y, texting is the way to go as e-mail is pretty much obsolete for this age range.
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