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Last week I received an email from Zaw Thet, CEO of 4INFO about a new study they just released on mobile marketing and the auto industry. One of the more interesting statistics within the study was the difference in credit scores between smartphone users and the general U.S. population. I embedded the graph below for you to review.
It’s interesting to see how similar the percentage of smartphone users with excellent credit is to the ones with poor credit. What does this mean, even people with poor credit, the ones that most likely should drop hundreds of dollars on smartphones, are. Don’t you love America!