Secrets of Marketing in a Web 2.0 World

I ran across an article in the Wall Street Journal this morning that I had to share. All the time I hear people talking about using social media to market their products and services, yet they don’t even know what that entails.

This is a great article that lays out the basic services and techniques that should be used to effectively incorporate social media into your marketing efforts. It’s a great read and a huge help, you can check out the article here.