4th January 2012 - Posted by Derek Johnson in category SMS Marketing News
Our good friends over at ExactTarget released a new a new report entitled Mobile Dependence Day with some very interesting text message marketing statistics. One interesting statistic in the report looked at what smartphone marketing initiatives led to consumer purchases.
3rd January 2012 - Posted by Derek Johnson in category Tatango News, Text Message Marketing Advice
Looking for ways to grow your SMS marketing campaign? Tatango now allows you to reward your customers for opting-in, by giving you the ability to customize the message your customers receive after opting-in. How does this help grow your SMS subscribers?
3rd January 2012 - Posted by Derek Johnson in category SMS Marketing News
It used to be that businesses using mobile advertising were in the minority. This has changed recently though, and changed dramatically. Now if your business is using mobile advertising, you are part of the majority, with 79% of advertisers and agencies in North America engaging in some form of mobile advertising.
2nd January 2012 - Posted by Derek Johnson in category SMS Marketing Video Lessons
Need to figure out why your mobile phone isn’t able to send or receive short code messages? This week, Derek gives his four steps to diagnose and fix this issue, so that you are able to receive these types of SMS messages.
30th December 2011 - Posted by Derek Johnson in category Text Message Marketing #FAIL
Our good friend over at Mollie In Seattle sent us the following SMS call to action fail from Lucky Mag. While this “Text to Buy” idea is awesome, the verbiage in the call to action is horrible. There are a few things wrong here.
29th December 2011 - Posted by Derek Johnson in category Tatango News
Tatango CEO, Derek Johnson sits down with Pirq for a quick interview about using their location based deals app here in Seattle. Have you seen how Pirq is using Tatango to generate more downloads for their app? Pretty cool stuff.
28th December 2011 - Posted by Derek Johnson in category Tatango News, Text Message Marketing Advice
Here at Tatango, we’re always trying to develop free SMS marketing tools that help our clients grow their SMS subscribers. One such tool that we just deployed is the SMS Marketing Flyer Generator. The tool allows anyone to quickly and easily create an advertisement for their SMS marketing campaign that is not only beautifully designed, but also complies with all text message marketing best practices.
28th December 2011 - Posted by Derek Johnson in category SMS Marketing Video Lessons
Ever wonder what the difference between standard SMS and Premium SMS was? This week, Derek breaks down the two different types of SMS messaging and what makes them so different from each other.
28th December 2011 - Posted by Derek Johnson in category Tatango News
Have you ever composed a text message on Tatango only to realize that you don’t have enough credits to send it? Well starting today that will never happen again! Today Tatango launched auto upgrading, which will automatically upgrade your account to the next available subscription if you send a text message and don’t have the available message credits.
27th December 2011 - Posted by Derek Johnson in category SMS Marketing News
Have you seen the Tatango car around Seattle? Recently we added the Tatango license plate, and now we’re excited to show you the new graphics we just installed.