6th March 2012 - Posted by Derek Johnson in category Misc
Are you guilty of text messaging on the toilet? Did you know that 75% of Americans admit to using their smartphones while on the toilet? Are you guilty?
5th March 2012 - Posted by Derek Johnson in category SMS Marketing News, Text Message Marketing Advice
Buried within the National Restaurant Association’s 2012 Restaurant Industry Forecast, I found an interesting statistic regarding text messaging frequency. Within the report, it says that 30% of adults would like to receive an email with daily specials, with 20% preferring daily dials via text message.
5th March 2012 - Posted by Derek Johnson in category SMS Marketing News
We’ve all heard that smartphone penetration in the United States has been hovering around 50% for awhile now. Recently though, Nielsen came out with an interesting study about the buying habits of consumers 18-34 years old.
1st March 2012 - Posted by Derek Johnson in category Tatango News
We’re excited to announce today that Tatango is moving to our new world headquarters (really it’s our only headquarters, but it’s fun to say), located right in downtown Seattle. We’ll be setting up shop mid-March in the World Trade Center, and are excited to share photos with you once we settle in. Maybe we’ll even throw a little party
1st March 2012 - Posted by Derek Johnson in category Tatango News, Text Message Marketing Advice
Did you see the cool little trick we showed you last week on how to automatically insert the opt-in date into reward messages? If you thought that was cool, you’re going to love this new trick.
29th February 2012 - Posted by Derek Johnson in category Fun Text Messaging Stuff
I know we’re a little late to the party, but here’s our own text marketer version of the what people think I do / what I really do meme. Enjoy!
28th February 2012 - Posted by Derek Johnson in category Tatango Customer Spotlight, Tatango News
I love when Tatango customers do something that makes my life easier. Thanks to Brian Sun from StaffHacker for doing just this last week. If you haven’t checked out StaffHacker, it’s a great resource for technology and productivity for campus ministry staff.
27th February 2012 - Posted by Derek Johnson in category SMS Marketing News
I’ll be the first to say that most mobile marketing infographics are just re-hashing statistics that are already out there. This makes most mobile marketing infographics pretty to look at, but not very insightful.
27th February 2012 - Posted by Derek Johnson in category Tatango News
BuyerZone, a leader in online business purchasing, has selected the top 20 business marketing blogs of 2012, and Tatango was awarded #8 on that list!
25th February 2012 - Posted by Derek Johnson in category Tatango News
If you’ve ever used Tatango, you know it’s by far the easiest to use SMS marketing platform available. While the Tatango platform is easy to use, the strategy behind a successful SMS marketing campaign can sometime be challenging to say the least.