Mobile Marketing Spending on the Rise
The Microsoft Tag blog released an interesting infographic today on The Rise and Fall of Advertising Media. One of the statistics in the infographic really caught my eye. The statistic read that from 2009 – 2010, mobile marketing spend increased by 75% to almost $1.5 billion. When you compare that figure to all other forms of advertising, even social media, nothing comes close to the growth that mobile marketing has seen in the last couple of years.
Do you think mobile marketing will continue to see these types of meteoric gains over the next couple of year? Let me know your thoughts in the comments below.