Mobile marketing is growing at a rapid rate, and yet a new study from our friends over at HipCricket says that 74% of consumers’ favorite brands are not currently advertising to them on their mobile phones.
This is an overwhelmingly high number of businesses that are missing out on a great way to not only engage with consumers, but also increase store traffic and revenue. This is especially true when the survey showed that 64% of consumers have made a purchase as a direct result of a mobile ad and 70% of those being between the age of 25-34.
Other interesting facts from the Survey:
Sorry. No data so far.