SMS Marketing Blog
Category Archives: Text Message Marketing Advice
Including Participating Locations in SMS Campaigns
20th January 2012 - Posted by Derek Johnson in category Text Message Marketing Advice
Recently we had a Subway franchise owner come to Tatango with an issue. This franchisee wanted to send text message coupons to customers, but didn’t want customers to be confused as to which locations the coupons could be used at.
Creating Awesome SMS Deals
18th January 2012 - Posted by Derek Johnson in category Text Message Marketing Advice
Ever wanted to know the science behind the perfect SMS deal? While the image below was made to help businesses create the perfect daily deals for sites like Groupon and LivingSocial, all this information applies to SMS deals. Hopefully this helps when you’re creating your very own SMS deal.
Text-to-Win Campaign Generates 30% Video Engagement
14th January 2012 - Posted by Derek Johnson in category Tatango Customer Spotlight, Text Message Marketing Advice
This past week we held a text-to-win contest at Tatango to give away 5 Mophie iPhone Battery cases. The text-to-win campaign was pretty straight forward, with people texting the word TATANGO to 68398 to be entered into the drawing. Below is the text message sequence used for the campaign.
Want to Send Video to SMS Subscribers?
13th January 2012 - Posted by Derek Johnson in category Text Message Marketing Advice
If you’re looking for a good example of a business incorporating video into their SMS campaign, look no further than Encore Nightclub, a Tatango client in Tacoma, WA. With the SMS campaign below, they nailed the four keys to incorporating video into an SMS campaign.
Grow Your SMS Marketing Campaign Faster
3rd January 2012 - Posted by Derek Johnson in category Tatango News, Text Message Marketing Advice
Looking for ways to grow your SMS marketing campaign? Tatango now allows you to reward your customers for opting-in, by giving you the ability to customize the message your customers receive after opting-in. How does this help grow your SMS subscribers?
Create Your Own SMS Marketing Flyer
28th December 2011 - Posted by Derek Johnson in category Tatango News, Text Message Marketing Advice
Here at Tatango, we’re always trying to develop free SMS marketing tools that help our clients grow their SMS subscribers. One such tool that we just deployed is the SMS Marketing Flyer Generator. The tool allows anyone to quickly and easily create an advertisement for their SMS marketing campaign that is not only beautifully designed, but also complies with all text message marketing best practices.
Advertising Your Mobile App on Facebook
27th December 2011 - Posted by Derek Johnson in category Text Message Marketing Advice
Last week we talked about how companies like Pirq are making it easier for consumers to find and download their apps with the help of text messaging. We just saw that Pirq has started advertising their text-to-download functionality on the front of their Facebook fan page. What a great way to drive app downloads directly from Facebook. Good thinking guys, keep up the good work!
SMS Lead Generation
26th December 2011 - Posted by Derek Johnson in category Text Message Marketing Advice
With the launch of the new Tatango SMS Autoresponders, we’ve had a lot of questions about how businesses could use this feature to generate new leads. Well instead of speaking in the hypothetical, we found the following SMS campaign running on Hulu, which is a great example of how to use SMS to generate new leads on TV.
SMS Business Cards
22nd December 2011 - Posted by Derek Johnson in category Text Message Marketing Advice
Tired of printing new business cards when you run out, when your contact information changes, or when you join a new social network and want to add it? So were we at Tatango, which lead us to come up with a better solution. By using the new Tatango SMS Autoresponders, you’re now able to create your very own SMS business card.
Downloading Apps Via Text Message?
21st December 2011 - Posted by Derek Johnson in category Text Message Marketing Advice
After hearing about the launch of Tatango SMS Autoresponders, we received a call from Seattle based mobile app Pirq. Haven’t heard about Pirq yet? It’s an awesome app that allows iPhone and Android users to discover hyper-local, quality offers from select dining establishments.
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