SMS Marketing Blog
Category Archives: Text Message Marketing Advice
Cool SMS Marketing Call to Action Design
2nd May 2012 - Posted by Derek Johnson in category Text Message Marketing Advice
I’ll be completely honest, sometimes coming up with new and unique ways to display an SMS short code and keyword can be tough, especially because it’s just a lot of letters and numbers. I was in the grocery store the other day, and saw the following SMS marketing call to action from Pepsi Max, telling customers to text PEPSIMAX to 710710 to enter their contest.
What’s the Difference Between Tier 1 and 2 SMS Aggregators?
18th April 2012 - Posted by Derek Johnson in category Text Message Marketing Advice
Are you looking for an SMS aggregator? The first thing you want to figure out is the difference between a tier 1 SMS aggregator and a tier 2 SMS aggregator.
Click-Through Rates For SMS Marketing
12th April 2012 - Posted by Derek Johnson in category Text Message Marketing Advice
Our friends at Signal recently published the click-through rates of a random sample of 20 large-scale SMS marketing campaigns run through their software. The average click-through rate experienced by these 20 SMS marketing campaigns was 6.16%, much higher than the national averages for email marketing at 2.8%.
Tutorial Video on SMS Autoresponders For Real Estate Agents
10th April 2012 - Posted by Derek Johnson in category Text Message Marketing Advice
Our good friends at Sandbox made an awesome tutorial video below on how real estate agents can use Tatango SMS Autoresponders to increase the leads on available properties.
Want to Join our Email List? Good Luck!
14th March 2012 - Posted by Derek Johnson in category Text Message Marketing Advice
Last week I went to the local Regal theatre to watch In Time (great movie, by the way), and saw the following sign. I laughed and thought to myself how many people actually walk up to the guest service desk on the 2nd floor and put pen to paper to signup for their emails.
20% of Restaurant Customers Want Daily Text Message Specials
5th March 2012 - Posted by Derek Johnson in category SMS Marketing News, Text Message Marketing Advice
Buried within the National Restaurant Association’s 2012 Restaurant Industry Forecast, I found an interesting statistic regarding text messaging frequency. Within the report, it says that 30% of adults would like to receive an email with daily specials, with 20% preferring daily dials via text message.
Another Cool Tatango Trick
1st March 2012 - Posted by Derek Johnson in category Tatango News, Text Message Marketing Advice
Did you see the cool little trick we showed you last week on how to automatically insert the opt-in date into reward messages? If you thought that was cool, you’re going to love this new trick.
Using SMS Contests to Increase Subscribers
24th February 2012 - Posted by Derek Johnson in category Text Message Marketing Advice
Thinking about running an SMS contest for your business? Did you know that SMS contests are a great way to increase subscribers to your mass messaging campaign? Well it’s true, and it’s extremely easy to do.
5 Must Haves for Advertising Your SMS Campaign
27th January 2012 - Posted by Derek Johnson in category Text Message Marketing Advice
When advertising an SMS campaign, there are a few specifics that must be included within the advertisement. Both the mobile phone carriers and the Mobile Marketing Association’s U.S. Consumer Best Practices mandate these requirements.
Increase Downloads of Mobile Apps
26th January 2012 - Posted by Derek Johnson in category Text Message Marketing Advice
Ever since becoming a Tatango customer last month, Pirq has been killing it with their advertisements. Check out the below advertisement that we spotted this week. What a great way to increase downloads of your mobile app!
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