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Category Archives: Text Message Marketing Advice

CTIA SMS Marketing - Help Stop Commands

CTIA Best Practices – Help & Stop Messages

10th September 2014 - Posted by Derek Johnson in category Text Message Marketing Advice

Want to make sure your SMS marketing campaign is following CTIA SMS marketing best practices? A good place to start is to make sure that when your customers text message the words “HELP” or “STOP” to your short code, you’re returning the right information to your customers. What does the CTIA require to send back in return to “HELP”, or “STOP”? Glad you asked, as that’s what we’re going to cover in this blog post.

SMS Contests - Growing SMS Marketing Subscribers

Using SMS Contests to Grow SMS Marketing Subscribers [FREE GUIDE]

9th September 2014 - Posted by Derek Johnson in category Text Message Marketing Advice

Looking for more ways to grow SMS subscribers? Have you ever tried to increase SMS subscribers by using an SMS contest? If not, we’ve got a great new free SMS marketing guide on how to use SMS contests to grow SMS subscribers that we think you should read.

Best SMS Coupons

What Type of SMS Coupons Should You Be Sending Customers?

5th September 2014 - Posted by Derek Johnson in category Text Message Marketing Advice

If you’re reading this blog post, we’re going to assume that you’ve already read our guide on growing your SMS subscribers. You’ve learned the secrets used by companies like National Wholesale Liquidators who generated 50,000+ mobile opt-ins, or Julep who generate 5,000 mobile opt-ins during the first 24 hours of their SMS campaign, and have used these secrets to build your own massive SMS subscriber database. Now that your business has this massive SMS subscriber database, it’s time to leverage it to generate more sales, and there’s only one way to do this… Send a message!

SMS Marketing Best Practices - CTIA Advertising Requirements

SMS Marketing Best Practices – CTIA Advertising Requirements

3rd September 2014 - Posted by Derek Johnson in category Text Message Marketing Advice

When it comes to SMS marketing best practices, you’ll want to make sure your campaign is CTIA compliant. A campaign that isn’t following SMS marketing best practices can have their campaign suspended by the CTIA. The first step in making sure you’re following SMS marketing best practices is to make sure that in your advertising you display a detailed and accurate description of the SMS program as part of the main offer.

Free SMS Marketing Webinar - Transferring SMS Short Codes

Free Mobile Marketing Webinar – How to Transfer SMS Short Codes

2nd September 2014 - Posted by Derek Johnson in category Text Message Marketing Advice

Are you interested in moving SMS subscribers from one SMS short code to another? If so, you’re going to want to watch this pre-recorded webinar on this topic.

Best Practices - SMS Autoresponders

SMS Autoresponders – CTIA Best Practices

27th August 2014 - Posted by Derek Johnson in category Text Message Marketing Advice

When it comes to SMS marketing best practices, you’ll want to make sure your SMS autoresponder campaign is CTIA compliant. An SMS autoresponder campaign that isn’t following SMS marketing best practices can have their SMS autoresponder campaign suspended by the CTIA. The first step in making sure you’re following CTIA SMS marketing best practices is to make sure that you’re advertising your SMS autoresponder campaign correctly.

SMS Promotions - Free Guide

Free Guide – How to Create the Perfect SMS Promotions

26th August 2014 - Posted by Derek Johnson in category Text Message Marketing Advice

Are you looking for the ultimate guide to creating the perfect SMS promotions for your business? The kind of promotions that will get opened by your customers, get read, and most importantly, result in new sales for your business? If so, we’ve got good news for you, as we recently released our free Tatango guide to SMS promotions.

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How to Increase SMS Subscribers at the Checkout

22nd August 2014 - Posted by Derek Johnson in category SMS Marketing Examples, Text Message Marketing Advice

When it comes to increasing SMS subscribers, one of the best places to advertise your SMS campaign is in-store. That’s easy to say, but a question that we hear all the time at Tatango is where in-store? Well have you ever thought about advertising your SMS campaign at the checkout? More specifically, on the point of sale system, that thing that customers swipe their credit cards through to make a purchase. Need some example to get your creative SMS advertising juices flowing, we’ve got you covered!

Transferring SMS Short Codes

MMA Best Practices – Transferring SMS Marketing Short Codes

20th August 2014 - Posted by Derek Johnson in category Text Message Marketing Advice

Are you interested transferring SMS short codes? If so, it’s always a good idea for you to be aware of industry best practices before you actually transfer your subscribers from one short code to another. While the TCPA, or CTIA doesn’t have any laws or rules for transferring SMS subscribers from one short code to another, the Mobile Marketing Association does have some best practices, which we’ll be covering in this blog post.

Free SMS Marketing Webinar - SMS Keywords

Free Text Message Marketing Webinar – How to Select SMS Keywords

19th August 2014 - Posted by Derek Johnson in category Text Message Marketing Advice

Are you starting a new text message marketing campaign? If so, when setting up your SMS campaign, one of the first things you’ll have to do is select an SMS keyword. This can be a daunting task—selecting the wrong keyword can significantly decrease the number of opt-ins your SMS campaign receives, which will have a significant impact on the overall success of the campaign.