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Category Archives: Tatango News

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Tatango Launches New Feature – Phone Number Cleaning

3rd April 2014 - Posted by Derek Johnson in category Tatango News

Have you ever had a mobile phone number in your text message campaign, where every time you send them a text message, the message bounces? Why does this happen? If a text message bounces once and awhile to a subscriber, it’s usually not an issue, as this most likely means the subscriber is out of range of their wireless network, or maybe they don’t have any text messaging credits left on their current billing cycle.

Top 10 Tatango Blog Posts

The 10 Most Popular Tatango Blog Posts of 2013

13th January 2014 - Posted by Derek Johnson in category Tatango News

If you’re new to the Tatango SMS marketing blog, you might be spending a lot of time trying to catch up with the 156 blog posts we wrote in 2013. Yea, that’s right… 156 blog posts, almost one every other day. That’s a lot of SMS marketing advice to catch up on, so we wanted to do something to make it a little easier for our newer readers.

Top 50 Mobile Marketing Companies

Tatango Makes Website Magazine’s List of Top 50 Mobile Movers and Shakers of 2013

9th January 2014 - Posted by Derek Johnson in category Tatango News

We’re blushing here at Tatango, as we recently learned that Tatango was selected as Website Magazine’s top 50 mobile mover and shakers. What’s even more impressive is that out of the 50 companies, there were only five SMS marketing providers included on the list.

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[New Feature] Send SMS Promotions Based on Subscriber Time Zones

6th November 2013 - Posted by Derek Johnson in category Tatango News

Are you running SMS promotions for a national brand where your customers are located in different time zones? If so, we have a new feature at Tatango that I think you’ll be interested in hearing about. This new feature is called Time Zone Segmenting, which gives your brand the ability to deliver messages to mobile subscribers at the perfect time during the day, no matter what time zone they’re located in.

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Tatango Celebrates Sixth Birthday

28th October 2013 - Posted by Derek Johnson in category Tatango News

Big news today, we’re celebrating our sixth birthday here at Tatango today! A lot has changed since we launched back in October of 2007, but one thing remains the same, and that’s providing our clients with the best SMS marketing platform in our industry. While we reflect on the past today, we also look forward to another six years of servicing our clients.

Tatango SMS Marketing Link Tracking

[New Feature] Real-Time Link Tracking Within SMS Campaigns

23rd October 2013 - Posted by Derek Johnson in category Tatango News

With text messages only being 160 characters, it’s essential that if you’re trying to link to something in a text message, you use a link shortener. A link shortener will take a long URL like http://www.bonobos.com/slim-dark-grey-lambswool-sweater-for-men, which will take up 63 characters in a text message, and will transform it into something much more manageable like bit.ly/188lICE, which only takes up 14 characters.

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[NEW FEATURE] Allow Customers to Join Your MailChimp Lists By SMS!

15th August 2013 - Posted by Derek Johnson in category Tatango News

Are you using MailChimp for your email marketing? If so, we have some good news for you today, as now Tatango allows your customers to join your MailChimp email newsletter by simply sending a text message.

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Text Message Double Opt-Ins Just Got Smarter

8th August 2013 - Posted by Derek Johnson in category Tatango News

Have you ever wanted to collect information from a new mobile subscriber, such as their┬ázip code, email address, first name, birth date, or even a simple “Y” or “YES”? Well good news, we have that feature. Are you concerned though that by asking a subscriber for information during the opt-in process will result in some subscribers not completing the opt-in process, resulting in loosing a new subscriber?

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How To Avoid Missed Connections With Your Customers

1st August 2013 - Posted by Derek Johnson in category Tatango News

Have you ever had this happen? You have a customer that swears that they’ve opted-in to your SMS marketing campaign, but they aren’t receiving your messages. After further due diligence, you realize that the customer texted the wrong keyword to the SMS short code you’re using. Now sometimes this just can’t be avoided if the customer texts “APPLE” instead of “PEAR”, but what about if the customer texted “APLE” instead of “APPLE”. Can this missed connection be avoid?

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Double Opt-In SMS Campaigns Now Supported By Tatango

25th July 2013 - Posted by Derek Johnson in category Tatango News

Have you ever thought it would be really useful to collect information about your mobile subscribers during the opt-in process? Maybe a zip code so that you can send location based mobile marketing messages, or maybe a subscriber’s name so that you can make each mass text message more personal? If so, you’ll be happy to know that we also thought this would be really useful, and is why we’re announcing that double opt-in SMS campaigns are now supported by Tatango.

  • About Tatango

    Welcome to the Tatango SMS Marketing Blog where we provide tips, tricks and advice for using text message marketing.

    Tatango provides businesses with easy to use SMS marketing software that allows you to create, send and track your text message marketing campaigns.
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